From recapping industry events to diving in deep on tips and trends, catch up on all things multifamily.
I’ve been a long-time marketer – longer than I care to admit, if I’m being entirely truthful. As CMO for PERQ, I’ve brought experience from decades of business-to-consumer and business-to-business marketing roles that happened over the years that marketing transitioned into digital marketing. I’ve seen it all. And I’ve learned… Read More
By Maribeth Ross
• Apartment Marketing, Multifamily Market Insights
INDIANAPOLIS, June 18, 2024 – PERQ, a leading innovator in digital marketing solutions for the multifamily industry, is excited to announce the launch of enhancements to its digital marketing platform. These tools for Google Business Profile (GBP) are designed to revolutionize the way property management companies (PMCs) manage their… Read More
PERQ announced its strategic move into the PPC advertising space with the acquisition of key assets from a prominent industry player specializing in multifamily marketing. As part of this acquisition, Caleb Bartlett, founder of LeadStart Marketing, has joined PERQ as the Senior Director of PMC Advertising, bringing over 15 years… Read More
After spending 13 years in the multifamily industry on the PMC side, last year I made a big-time career move. After a lot of consideration, I decided to make the leap out of operations and into tech. Here’s my story of how I took my newly found passion of PropTech… Read More
Artificial intelligence (AI) has been making waves in various industries — multifamily property management and real estate industries are no exception. With AI property management technology, property managers can automate and streamline various tasks, improving the leasing journey from lead generation and prospect nurturing through to tenant retention efforts. Read More
This article covers the top multifamily events for 2024. Visit our new curated guide for the best multifamily conferences in 2025. Are you a multifamily professional looking to stay ahead of industry trends, expand your network, and gather valuable insights from industry leaders? Multifamily professionals, mark your calendars… Read More
The key to success in the ever-evolving world of multifamily housing isn’t just providing a place to live — it’s about delivering an exceptional experience for renters and property managers alike. In recent years, the multifamily housing market has experienced its share of highs and lows. The surge… Read More
Our research shows that some renters start looking online for an apartment six months in advance of their move-in date. Typically, prospective renters are 1-2 months out from renting an apartment and there are a lot of options out there nowadays. Lead nurturing is essential for… Read More
Staying ahead of the curve on multifamily technology trends shaping the renter’s journey is crucial for effective apartment marketing. But in a world where multifamily housing is increasingly about more than just four walls, effective marketing that attracts and retains residents is no small feat. Creating a dynamic strategy… Read More
By Amber Fugedi
• Multifamily News & Trends, Multifamily Technology
Andy Medley
CRO & Co-Founder
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