Get 2–3x more leases from your existing marketing budget

PERQ is a multifamily digital marketing solutions partner that helps generate 2-3x more qualified leads and leases from existing marketing investment.

One system built to drive more leases

Most multifamily marketing programs are not underperforming because of effort. They are underperforming because the pieces do not work together. When paid search, organic search, website conversion, and reporting operate as separate programs, there is no shared accountability to lease outcomes.

PERQ connects every part of the system. Every interaction becomes connected data that improves targeting, increases conversion, and shows what is driving leads and leases across the portfolio. Teams get more value from the budget they already have, reduce reliance on expensive lead sources, and make smarter decisions with clearer performance data.

How PERQ works

PERQ’s multifamily marketing solutions connect the entire marketing journey so every touchpoint can generate, convert, and improve performance over time.

Drive qualified traffic

Reach high-intent renters through paid, organic, and local marketing strategies designed to generate more demand from the right channels.

Convert more visitors

Turn website and Google Business Profile traffic into qualified leads with interactive experiences that engage renters and capture intent.

Connect every interaction

Unify prospect activity, marketing engagement, and lease outcomes across your systems so teams can understand what is actually working.

Optimize with lease data

Use performance insights and attribution to refine spend, improve conversion, and generate more leases from the same budget.

Traffic and lead generation

Bring digital advertising, search optimization, and interactive website experiences together into one coordinated system designed to generate and convert demand.

By aligning paid search, organic traffic, and conversion-focused, interactive experiences across every touchpoint, PERQ helps multifamily marketers drive more qualified traffic, capture more leads, and increase leases, while providing the marketing intelligence needed to understand what’s actually driving results.

Conversion websites

Built to do more than showcase communities. Designed to convert traffic into qualified leads and leases.

Conversion-focused experiences, technical SEO, marketer-friendly controls, and real-time PMS data come together in one cohesive system. The result is a measurable performance engine that captures more value from every visitor.

Pulse Marketing Intelligence

Give marketing teams a clearer way to understand and prove performance across their communities and portfolio.
Pulse unifies marketing and lease data into a single operational hub, demonstrating attribution, automating reporting, and surfacing actionable insights. Teams can confidently identify what is working, where to optimize, and how marketing efforts are impacting leads, tours, and leases.

Integrations

Connect to the systems your teams already use so marketing activity, prospect engagement, and lease outcomes work together.
Instead of relying on disconnected tools and incomplete reporting, teams get cleaner data and a more complete view of the renter journey. Connections across websites, lead sources, CRM, PMS, advertising platforms, and reporting systems make it easier to measure performance, automate workflows, and optimize with confidence.

Better results from the marketing you already have

Across the platform, teams capture more qualified leads, improve conversion from owned channels, reduce manual work, and connect marketing activity directly to lease outcomes.

The results speak for themselves. Better traffic, triple the leads, more leases, and nonstop positive feedback from prospects about how much they love the new site.

Boyd Wilson Executive VP

We are very pleased with the results we're seeing so far including a 20% increase in our prospect-to-visit conversion as compared to those properties without PERQ.

Harbor Group Management Multifamily Director of Marketing

With personalized experiences tailored to each prospect, our engagement and conversion rates have soared.

Avenue5 Regional Manager

We are seeing more qualified traffic that coverts at much higher rates, which is an important distinction.

Franklin Group Director of Marketing

More leads and leases. Same budget.

See exactly what your marketing is producing and where the opportunity is.