As renter behaviors change and competition grows for their attention and wallets, PMCs are putting pressure on business expenses that roll up to...
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Lead Nurturing
Generating More Leads For Less With Lead Source Attribution
As the multifamily market evolves and becomes more competitive, PMCs are putting pressure on the business expenses that roll up to NOI, and this...
Why Multifamily Needs Nurture
Managing multifamily leasing activity has never been more painful. While it’s commonly expressed in different ways, My leasing team is not...
Tackling Property Management Leads
After March 2020, many multifamily companies saw a dramatic increase in the number of property management leads coming from their website. That...
How to Generate Leads for Apartments
There are lots of ways to generate apartment rental leads. The most important way is having an engaging website that is set up to collect insightful...
Leverage Quality Leads During High Occupancy
With apartment occupancy rates at the highest level in 20 years, averaging more than 96 percent across the country, prospective renters often...
What Does a Qualified Lead Look Like?
With the plethora of online platforms and consumer data now available to businesses, you’re likely seeing more leads stream into your CRM than ever...
A Better Approach to Lead Management for Multifamily Properties
Armed with an array of digital apartment rental leads generation sources, multifamily properties can find themselves inundated in an unmanageable...
20 Creative Ways to Follow Up With Apartment Rental Leads
Most PMCs have an established process for how they handle their leads. Just because that’s the way you’ve always done it, doesn’t mean it’s the best...
5 Tips to Increase Quality Leads & Book More Property Tours
There was a time when multifamily communities could still rely on a simple “Contact Us” website lead form, or force prospects to pick up the...
Why Multifamily Properties Should Use Multi-touch Lead Attribution
Multifamily property companies historically focused on first-touch lead attribution. Before the internet, the renter’s journey was fairly limited...
Multifamily Lead Automation: Advance AI-Driven Nurture
AI technology continues to change how multifamily properties conduct business, both internally to track leads and analyze data and externally to...