Property managers face mounting pressure to maximize occupancy while minimizing marketing spend in today’s competitive multifamily market. The difference between thriving and struggling properties often comes down to having the right marketing tools. Whether you manage a single complex or oversee multiple properties, the challenge remains the same: Capture quality… Read More
Understanding which marketing trends are worth investing in is essential for success in the ever-changing world of property management. Property managers face evolving tenant expectations (the growing demand for virtual tours), technological advancements (the use of AI chatbots), and shifting market conditions (the increase… Read More
The key to success in the ever-evolving world of multifamily housing isn’t just providing a place to live — it’s about delivering an exceptional experience for renters and property managers alike. In recent years, the multifamily housing market has experienced its share of highs and lows. The surge… Read More
A guest post by Funnel Leasing on why a commitment to meaningful integrations to drive excellent experience for operators, teams, and renters is essential to the future of multifamily. Gone are the days of walled garden multifamily tech. They weren’t great (for anyone) while they lasted, so… Read More
It’s not unusual for multifamily companies to occasionally see a dramatic increase in the number of property management leads coming from their website. That sounds amazing, and a huge number of leads to pick perfect tenants from. The reality is, these aren’t always real leads. Some of these are… Read More