From recapping industry events to diving in deep on tips and trends, catch up on all things multifamily.
Our EVP of Marketing, Muhammad Yasin, had a chance to hang out with Katrina Greene (CAM, Senior Regional Property Manager, and NALP Instructor) in a virtual chat on leasing agent training to find out why she views training as an ongoing process, not a one-time event. She had… Read More
While it’s a common belief in the multifamily industry that property websites don’t directly drive leads, many property management companies have transformed their websites into their No. 1 leasing tool by adding AI technology and marketing automation to the online mix. “We consider the property website as a primary leasing… Read More
Leasing consultants face busy days full of contacting interested prospects, scheduling and giving property tours, answering questions from potential renters, as well as assisting current residents. Their diverse job roles often include marketing, customer service and sales. Property managers who oversee local leasing offices for a multifamily property group spend… Read More
Creating a connected online consumer experience helps property managers capture valuable consumers in the apartment research phase, resulting in more apartment tour conversions and ultimately more renters. As digital marketing becomes more efficient, apartment companies and leasing agencies need to take a moment and ask what their website can… Read More
Is there anything worse than having to find a new apartment? Many renters will stay in places they don’t love just to avoid the massive change that comes with moving. This means that any multifamily property’s website needs to act as a top leasing agent and support a… Read More
Andy Medley
CRO & Co-Founder
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