RETCON 2026
PERQ is an exhibitor for RETCON 2026, Real Estate’s Leading Innovation Conference. The event will take place March 9 – 11, 2025, in Las Vegas, Nevada and is being held […]
Stay ahead: The best multifamily conferences to attend in 2026
Staying competitive in the ever-evolving multifamily industry means actively engaging with the innovations shaping our future. For today’s property managers and marketing directors, industry conferences have become strategic investments rather […]
Modern multifamily leasing websites: How Boyd Wilson tripled leads after 20 years with the same provider
For many multifamily operators, switching website providers feels like one of the riskiest moves you can make. There’s comfort in sticking with a familiar vendor, even if the site isn’t […]
5 essential tools to transform your property management marketing
Property managers face mounting pressure to maximize occupancy while minimizing marketing spend in today’s competitive multifamily market. The difference between thriving and struggling properties often comes down to having the […]
What is a lease-up? Meaning, timeline, and the strategy that fills units faster
What does lease-up mean? In multifamily real estate, a lease-up is the period when a newly built or newly renovated apartment community fills its units for the first time. It […]
8 key trends shaping the multifamily industry in 2025.
As the multifamily market continues to shift, property owners, managers, and marketers must balance what renters are looking for with financial realities, including portfolio marketing spend. Where does it make […]
Top multifamily conferences to attend in 2025: your curated guide.
This article covers the top multifamily events for 2025. Visit our new article to discover the top multifamily conferences in 2026. The multifamily industry continues to evolve rapidly with new […]
The Ultimate Guide to Crafting a Foolproof Multifamily Marketing Plan
Building a multifamily marketing strategy the right way brings in qualified leads without overspending. In multifamily, that means attracting renters who are the right fit and turning them into leases […]
Multifamily advertising tips for a property visibility boost.
One of the first steps to filling empty units fast is making sure potential renters know your property exists. Then, you need to catch their attention with ads that make […]