One of the first steps to filling empty units fast is making sure potential renters know your property exists. Then, you need to catch their attention with ads that make your property stand out above the rest. These multifamily advertising tips will help. Most renters today do their apartment hunting… Read More
More than ever, cultivating a professional digital presence is paramount in the multifamily housing market. While in-person tours will always be essential to the decision-making process, you’ll have to create an online presence to appeal to the 98% of prospective renters who use the Internet to find… Read More
Managing a marketing budget for multifamily properties is often challenging, with marketing expenses often being the first to face cuts during budget reviews. This means it’s crucial to understand your expenses and the results achieved so you can advocate for your budget as an expert. While there are more platforms… Read More
Apartmentalize Powered by NAA, the biggest annual event in the multifamily industry, certainly delivered this year. The city of brotherly love embraced all things multifamily June 19-21 in Philadelphia, Pennsylvania and PERQ was delighted to be part of the conference again. Amidst discussions on AI and technology,… Read More
INDIANAPOLIS, June 18, 2024 – PERQ, a leading innovator in digital marketing solutions for the multifamily industry, is excited to announce the launch of enhancements to its digital marketing platform. These tools for Google Business Profile (GBP) are designed to revolutionize the way property management companies (PMCs) manage their… Read More
PERQ announced its strategic move into the PPC advertising space with the acquisition of key assets from a prominent industry player specializing in multifamily marketing. As part of this acquisition, Caleb Bartlett, founder of LeadStart Marketing, has joined PERQ as the Senior Director of PMC Advertising, bringing over 15 years… Read More
Artificial intelligence (AI) has been making waves in various industries — multifamily property management and real estate industries are no exception. With AI property management technology, property managers can automate and streamline various tasks, improving the leasing journey from lead generation and prospect nurturing through to tenant retention efforts. Read More
Are you a multifamily professional looking to stay ahead of industry trends, expand your network, and gather valuable insights from industry leaders? Multifamily professionals, mark your calendars for the most anticipated multifamily conferences 2024 has to offer! These events provide unmatched opportunities for learning, networking, and discovering innovative strategies… Read More
The key to success in the ever-evolving world of multifamily housing isn’t just providing a place to live — it’s about delivering an exceptional experience for renters and property managers alike. In recent years, the multifamily housing market has experienced its share of highs and lows. The surge… Read More
