Unique website lead capture tools to capitalize on your top lead generation source
More leads less cost.
Boost your multifamily lead generation with PERQ.
Forget relying on expensive lead sources that generate cold prospects. PERQ customers typically see 2-3X the number of warm leads, completed tours, and signed leases from their websites than before, allowing them to pivot their advertising strategy to low-cost, high-yield PPC. That’s as much as ten to hundreds of thousands of dollars saved annually!
The PERQ digital marketing platform helps properties achieve high occupancy with less work and cost. We do this by combining:
Data-driven PPC management to lower costs and boost ROI
Multifamily’s only Google Business Profile tour scheduler to save your team time
…all to help your properties become a powerful lease magnet and save time for your overburdened marketing and onsite teams.
PERQ has revolutionized our lead engagement and conversion. With personalized experiences tailored to each prospect, our engagement and conversion rates have soared. The platform also saves our associates time, allowing them to focus on providing exceptional service to our current residents. We wholeheartedly recommend PERQ to any property looking to elevate their lead generation and conversion strategies.
Regional Manager
Avenue5
Smarter advertising equals fast qualified leads.
PERQ’s data-driven pay-per-click (PPC) strategy management fills your units faster and smarter.
We designed our processes specifically for multifamily properties so you can optimize your ad spend and drive the right traffic to your communities at a lower cost per lease.
Our PPC management solution streamlines multifamily lead generation by…
Helping you eliminate high-cost lead sources to reduce your cost per lease
Creating varied and compelling CTAs to encourage action
Combining search ads and retargeting strategies to maximize conversions
Adjusting ad spend to meet your specific property occupancy needs
PERQ’s innovative technology has equipped properties like yours to optimize their digital marketing campaigns on leading search and social media platforms like Google, Facebook, YouTube, and Instagram. Our proprietary technology allows you to generate qualified leads faster with less work and lower costs.
Maximize your ROI on marketing with PERQ’s clear attribution tracking that helps you identify underperforming lead sources and drive down cost per lease.
Leads from your website cost you little to nothing. As you increase website leads, you can spend less on more expensive lead sources, such as ILS platforms.
At PERQ, we recognize your website’s lead-generating power. In fact, we are the only multifamily platform that focuses on website engagement to maximize its lead potential.
We supercharge your website’s multifamily lead generation using interactive digital tools and an integrated tour scheduler. These tools become native to your website and guide visitors through learning about your community in fun and engaging ways—leading to more qualified prospects for your team.
Our platform also supports a variety of tour technologies, including in-person, self-guided, and virtual.
Prospects can choose the option that best fits their preferences, receive reminders, and even reschedule. When integrated with your system calendars, PERQ also verifies team member availability, ensuring no double booking.
Today’s renters are looking for a digital experience that simplifies their search for a right-fit community. Properties who schedule a demo quickly experience the transformational impact of our interactive tools on lead generation for their multifamily properties.
Increase your property
leads with amplified search results.
Renters are relying more and more on online resources to make informed decisions. With Google as the dominant player in local search, a well-optimized Google Business Profile (GBP) is crucial to generating more leads for your PMC. Over 90% of consumers use Google to find local businesses, and a substantial portion of these searches have high search intent, meaning potential renters are actively seeking apartments like yours.
Maximizing your GBP has several benefits, including…
Being more visible in search results
Making a more immediate and impactful connection with potential renters
Generating low-cost, sustainable leads so you can save money on ad spend
Because we understand the power of GBP, we have developed a range of tools specifically for properties to get renters excited to learn more about your community.
PERQ’s comprehensive set of tools work together to generate more qualified leads through your Google Business Profile.
Leveraging our GBP optimization tools helps your profile stand out, engages prospective renters, and converts interest into action, all while saving time and resources.
The only tool in multifamily that allows potential renters to schedule their tour directly from Google Search and Maps
A unique solution that helps reengage previously lost leads with interesting and relevant calls-to-action (CTAs)
Access to our carefully curated nurture content based on multifamily best practices to reengage prior prospects
Leads that come to your team through our smart tools are more reliable and ready to learn more. Your team is able to use their time more effectively, and your company saves on costs.
For more detailed information about these tools, check out our dedicated Google Business Profile page here.
See the results for yourself.
It’s no secret that multifamily marketers are feeling the squeeze. They are being asked to do more with less while advertising costs continue to rise. With its proprietary processes and smart technology, PERQ’s lead generation solution was created to address this challenge.
Increasing qualified leads does not have to be frustrating. Capture more free and low-cost leads with mulifamily’s favorite digital marketing platform. Book your 90-day trial today!
