By evaluating every lead source, you can gather new insights into a renter’s path, from their actions online to visiting your property. With more accurate data from multi-touch lead attribution, you’ll have a better understanding of how a renter researches apartments and condos, so your multifamily properties can make… Read More
When it comes to leasing more units at your properties, it takes more than simply generating leads. In order to turn those leads into signed leases, Property Management companies and leasing teams need to have a quality prospect experience on their website and a lead follow-up strategy. Follow these tips… Read More
Before making a big decision like renting an apartment or townhome, consumers conduct research online. Give renters the information they seek online, while delivering detailed property management leads on each website visitor who interacts with the site. For many multifamily property websites, a static “Contact Us” form is the only… Read More
It’s pretty common to hear people blaming the millennial generation for “killing off” various industries. Throughout every decade, there’s always been a younger generation that has encountered some sort of criticism. After all, younger generations (regardless of decade) have grown up surrounded by newer forms of technology that make their… Read More
Considering your digital strategy for your multifamily property and how to maximize its potential isn’t as simple as updating your Facebook page or publishing a new blog. Creating a strategy should be a diligent process that requires you to review your budget, competition and available resources. With a wide range… Read More