Randy Clark at TKO Graphix explains how to choose ideal exterior signs.
“If you’ve ever driven past a business you were trying to find, been lost on a company’s grounds, or wondered what they were thinking, because an organization’s sign didn’t match their mission, you’ve experienced signage fails. We see it every day. Signage shouldn’t be an afterthought, or only a copy of two a dimensional logo. It should be a well-considered project. It’s the first thing most people see.”
For the full TKO Graphix article, click here!