Staying competitive in the ever-evolving multifamily industry means actively engaging with the innovations shaping our future. For today’s property managers and marketing directors, industry conferences have become strategic investments rather than optional networking events.
As active participants in the multifamily space, PERQ has experienced firsthand which conferences deliver real value. We’ve also noticed a significant shift in 2026’s events: moving away from theoretical discussions toward practical, results-driven strategies for leveraging technology and optimizing marketing investments.
This guide highlights the most impactful multifamily conferences of 2026, carefully selected to help you invest your time and budget wisely. Each event promises actionable insights for enhancing digital presence, streamlining operations, and achieving occupancy goals with fewer resources.
1. Multifamily Owners Summit 2026
Dates: January 4-6, 2026
Location: JW Marriott Miami Turnberry Resort & Spa, Miami, FL
Pricing: $1,800 per attendee
Website: https://www.mfosummit.com/
Overview
The MFO Summit opens 2026 with an exclusive gathering for multifamily’s elite owners and operators. Built around the theme “Know, Grow, and Let Deals Flow,” this year’s summit emphasizes returning to industry fundamentals. It connects decision-makers controlling 500+ unit portfolios in an environment designed for substantial deal-making. Attendees can expect candid conversations about market challenges, expert panels offering actionable insights on protecting ROI in unpredictable markets, and structured networking opportunities with potential partners and investors.
Who Should Attend?
The MFO Summit is ideal for:
- Multifamily owners and operators with 500+ unit portfolios
- C-suite executives and senior leadership overseeing multiple properties
- Investment directors and acquisition specialists seeking deal flow
- Asset managers focused on portfolio optimization and ROI protection
- MFO 2026 event sponsors and strategic partners
This exclusive event offers unparalleled access to multifamily’s most influential decision-makers, making it particularly valuable for those ready to forge strategic partnerships and implement portfolio-wide solutions.
2. RETCON 2026
Dates: March 9-11, 2026
Location: The MGM Grand, Las Vegas
Pricing: $1395 early bird pricing for general attendees, with discounted rates for owner/operators, startup companies, and government, military, and nonprofits. Prices increase on Dec 19.
Website: https://retconference.com/
Overview
RETCON stands out as real estate’s premier innovation showcase, bringing together forward-thinking owners, operators, and technology leaders to explore the industry’s future. With 300+ speakers from leading organizations, this Las Vegas gathering delivers breakthrough technologies and innovative strategies through carefully curated sessions and networking opportunities. The event’s strength lies in its purposeful connections: facilitating one-on-one meetings, exclusive receptions, and specialized content tracks designed to accelerate business growth. RETCON as the place where multifamily’s next wave of marketing and operational innovations first gain traction among early adopters.
Who Should Attend?
RETCON 2026 is ideal for:
- Innovation-focused owners and operators seeking competitive advantages
- C-suite executives evaluating emerging technologies and business models
- Venture capital and private equity investors in real estate technology
- PropTech founders and product leaders building industry solutions
- Strategic partnership and business development executives
RETCON delivers unmatched access to real estate’s innovation ecosystem, making it essential for leaders who want to stay ahead of industry transformation rather than react to it.
3. Multifamily Strategic Marketing Summit 2026
Date: March 18-20, 2026
Location: The Meritage Resort and Spa, Napa, CA
Pricing: $795 super early bird pricing before Dec 13. See website for updated pricing.
Website: https://www.multifamilystrategicmarketing.com/
Overview
Now in its 14th year, this Napa Valley conference has evolved from the Multifamily Social Media Summit into a comprehensive strategic marketing forum addressing integrated digital strategies, AI adoption, and brand development across multifamily, student, and senior housing sectors. The intimate setting fosters collaborative learning among senior leaders and marketing innovators focused on resident acquisition, engagement, and retention. Attendees explore cutting-edge tools and strategies in a relaxed wine country atmosphere that encourages meaningful connections.
Who Should Attend?
The Multifamily Strategic Marketing Summit is ideal for:
- CMOs and marketing executives driving integrated digital strategies
- C-suite leaders and property owners focused on resident acquisition and retention
- Regional managers overseeing marketing across multiple properties
- Student housing and senior living marketing professionals
- Digital strategists and social media managers seeking advanced tactics
This summit delivers focused marketing expertise in an intimate setting, perfect for leaders ready to transform their approach to resident engagement and brand building.
4. AIM (Apartment Internet Marketing)
Date: May 3-6, 2026
Location: Hyatt Regency Huntington Beach Resort & Spa
Pricing: $995 early bird pricing before Jan 1. See website for updated pricing.
Website: https://www.aimconf.com/
Overview
AIM brings together multifamily executives focused on enhancing the resident leasing and living experience through operational excellence. With attendance restricted to property owners, operators, and select sponsors, this exclusive California gathering fosters peer learning and strategic networking to solve real business challenges. The conference addresses critical topics from AI implementation and centralization strategies to smart building automation and regulatory adaptation. Drawing nearly 800 attendees in recent years, AIM stands out for its practical focus on tools and tactics that directly impact resident satisfaction and operational efficiency.
Who Should Attend?
AIM 2026 is ideal for:
- Multifamily owners and operators seeking operational excellence
- Marketing and communications executives focused on resident experience
- Operations leaders implementing centralization and specialization strategies
- Technology decision-makers evaluating AI and automation solutions
- C-suite executives driving innovation across their portfolios
This exclusive conference delivers actionable insights for professionals committed to improving every aspect of the resident journey, from initial marketing touchpoint through lease renewal.
5. NAA Apartmentalize
Date: June 17-19, 2026
Location: Ernest N. Morial Convention Center, New Orleans
Pricing: $985 early bird pricing for members who register before March 2. See website for other pricing details, including non-member, student, one-day, and group rates.
Website: https://naahq.org/events/apartmentalize
Overview
NAA Apartmentalize stands as the multifamily industry’s largest annual gathering, transforming New Orleans into a hub of innovation and celebration for thousands of professionals. With over 90 education sessions led by 250+ industry experts, attendees can customize their experience across maintenance, operations, leasing, marketing, and leadership tracks. The conference features diverse learning formats, including traditional sessions, 30-minute Express Education segments, and interactive Fishbowl discussions that break down barriers between speakers and audiences. The massive NAA Exposition showcases cutting-edge supplier solutions and networking opportunities. Apartmentalize is the essential venue for connecting with multifamily professionals at every organizational level.
Who Should Attend?
NAA Apartmentalize is ideal for:
- Property managers and leasing professionals seeking comprehensive education
- C-suite executives and regional managers driving organizational strategy
- Maintenance and operations teams exploring efficiency solutions
- Marketing professionals and technology decision-makers evaluating new tools
- Affordable housing specialists and industry suppliers
NAA Apartmentalize is an inclusive mega-conference that offers something for every multifamily professional, from frontline leasing agents to portfolio executives, making it the industry’s most comprehensive learning and networking opportunity.
6. Multifamily Women Summit
Date: September 10–11, 2026
Location: Scottsdale, Arizona
Pricing: $1597 early bird pricing. See website for updated pricing.
Website: https://multifamilywomen.com/
Overview
The Multifamily Women Summit brings together influential leaders for two days of focused learning on strategy, innovation, and team performance. Designed to strengthen leadership and improve operational outcomes, the event features curated sessions on people management, organizational growth, and emerging technologies. Attendees gain practical insights they can apply immediately, along with high-value networking opportunities with executives, directors, founders, and rising leaders from across the industry. It’s a collaborative, insight-rich environment ideal for teams looking to improve efficiency, elevate talent, and stay competitive in a changing multifamily landscape.
Who Should Attend?
The Multifamily Women Summit is ideal for:
- Executives, VPs, and directors looking to strengthen leadership pipelines
- Operational and HR leaders focused on improving team performance and retention
- Marketing, technology, and innovation professionals seeking strategic perspective
- Rising leaders wanting mentorship, development, and industry connections
- Organizations investing in culture, talent development, and long-term growth
This summit is especially valuable for companies prioritizing leadership development, employee empowerment, and innovation—making it a strong fit for teams aiming to drive efficiency, reduce turnover, and build a competitive advantage in today’s multifamily landscape.
7. Blueprint: The Future of Real Estate
Date: September 22-24, 2026
Location: The Venetian Las Vegas
Pricing: $1195 early bird pricing. See website for pricing options for groups and start-ups.
Website: https://blueprintvegas.com/
Overview
Blueprint is one of the largest global gatherings focused on innovation across the real estate ecosystem. Over three days, executives, tech founders, investors, and solution providers come together to explore how emerging technologies are reshaping everything from development and construction to property operations and resident experience. The conference highlights forward-thinking ideas, cutting-edge tools, and new business models transforming the built environment. With leaders from across the world in one place, Blueprint offers a rare opportunity to understand where the market is headed and how organizations can stay ahead of rapid change.
Who Should Attend?
Blueprint is ideal for:
- Entrepreneurs and startup teams seeking investor connections and market insight
- Investors evaluating emerging technologies and early-stage companies
- Executives exploring innovative solutions across real estate and construction
- Operations, development, and innovation leaders tracking tech trends
- Multifamily professionals assessing AI, automation, and data-driven tools
With a strong mix of decision-makers and visionaries, this event is especially valuable for multifamily organizations evaluating new technologies to stay competitive and future-ready.
8. NMHC OPTECH
Date: November 16–18, 2026
Location: MGM Grand Hotel & Casino, Las Vegas, NV
Pricing: 2026 pricing not yet published. Visit the NMHC website for registration updates and member/non-member rates.
Website: https://www.nmhc.org/meetings/calendar/OPTECH/2026-optech-conference-expo/
Overview
NMHC OPTECH, hosted this year by RETTC, is one of the multifamily industry’s leading events for operations, technology, and innovation. The conference blends targeted education with hands-on exploration of emerging tools, giving attendees a clear view of where the industry is headed. Sessions include executive-level roundtables, workshops on property and revenue management, and deep dives into the tech shaping modern portfolio operations.
Who Should Attend?
NMHC OPTECH is ideal for:
- Executives and senior leaders responsible for operations, technology, or portfolio strategy
- Property and revenue management professionals seeking new approaches and tools
- Marketing, leasing, and innovation teams evaluating technology solutions
- CIOs, CTOs, and tech-focused leaders exploring the latest in multifamily innovation
- Organizations planning digital transformation or operational efficiency initiatives
This event is especially valuable for multifamily companies comparing platforms, vetting new technologies, and keeping pace with the innovations driving efficiency and growth across the industry.
9. Multifamily Innovation and AI Summit 2026
Dates: December 2-3, 2026
Location: Phoenix, AZ
Pricing: $1797 early bird pricing before Dec 29. See website for updated pricing.
Website: https://mfsummit.com/
Overview
The Multifamily Innovation & AI Summit is the intersection where traditional real estate fundamentals meet transformational technology. This gathering focuses on practical AI implementation rather than theoretical discussions, offering executives a roadmap for leveraging automation and data analytics to protect NOI and achieve rent growth even above 94% occupancy. Attendees gain actionable strategies for navigating today’s challenging transaction environment while discovering how AI can serve as operational leverage beyond traditional debt financing. PERQ recognizes this summit as essential for leaders ready to move beyond tool exploration to actual technology deployment.
Who Should Attend?
The Multifamily Innovation & AI Summit is ideal for:
- C-suite executives and owners driving digital transformation across their portfolios
- Asset managers and investment directors seeking AI-driven operational strategies
- Operations leaders focused on protecting NOI and achieving above-market rent growth
- Technology decision-makers evaluating automation and data analytics solutions
- Private equity and institutional investors exploring innovation as operational leverage
This summit delivers high-level, implementation-focused content for decision-makers ready to transform their multifamily operations through intelligent technology adoption rather than just transactional approaches.
What to Expect from 2026’s Multifamily Conferences
Across the 2026 conference lineup, one message is clear: multifamily leaders are prioritizing practical, tech-enabled strategies that improve performance in a challenging market. This year’s events move away from broad predictions and toward actionable insights teams can use to drive occupancy, efficiency, and NOI.
A few themes rise to the top:
- AI and automation as everyday essentials. Conferences are highlighting simple, real-world ways teams are using AI—like automating follow-up or getting clearer insights into performance.
- A stronger push for operational efficiency. Many events emphasize better processes, shared services, and technology that reduce manual work for onsite teams.
- Marketing and leasing tools blending together. There’s growing interest in systems that connect advertising, websites, chat, and nurturing so prospects have a smoother experience from start to finish.
- Fundamentals strengthened by better data. Leaders are looking for clearer, more timely information to make smarter decisions in an unpredictable market.
- Building stronger teams and leadership. Executive sessions and leadership-focused events highlight the importance of developing people, improving communication, and strengthening collaboration.
How PERQ Fits Into These 2026 Trends
As these themes show, the industry is moving toward connected technology, smarter marketing investments, and greater operational leverage. PERQ has already been actively leading conversations with its unified approach to PPC management, conversational AI, automated nurturing, and lead reactivation. It’s clear that the next era of multifamily performance will be built on platforms that help teams do more with less.
Planning Ahead for a Powerful 2026 Multifamily Conference Season
A little preparation can turn a busy conference into a high-impact experience. Before you go, choose two or three topics you want to explore—whether that’s AI, marketing efficiency, operations, or new leasing strategies. Then identify a few people or companies you’d like to connect with so your networking feels intentional, not accidental. Most events share agendas and exhibitor lists early, making it easier to build a personalized plan.
To help you get started, download our Get Ready for Your Multifamily Conference checklist—featuring simple prompts for setting goals, structuring your agenda, and planning meaningful connections.
Connect with PERQ
If you’ll be attending any of the multifamily conferences on this list, we’d love to connect. The PERQ team participates in many of these events each year, sharing insights on marketing efficiency, AI-powered leasing strategies, and what’s working for multifamily operators right now.
You can find details on where we’ll be—whether at a booth, on stage, or hosting meetups—on our PERQ Events Calendar. If you prefer to plan ahead, feel free to reach out and schedule a time to meet with our team during your conference travel.
Whether you’re exploring new technology, looking to streamline your marketing efforts, or simply want to swap ideas with industry peers, we’re always excited to talk with multifamily professionals who are pushing the industry forward.
We hope to see you in 2026!
Note: This article is based on information available at the time of writing. Please refer to the respective event websites for the most accurate and up-to-date details.