Never before, in the history of computer technology, has the business world witnessed such a rapid evolution and widespread adoption of digital innovations as we’ve experienced since the COVID-19 pandemic began. With many majority of property management employees and prospects suddenly stuck at home for months at a time, multifamily companies scrambled to find ways to automate aspects of the touring and leasing process they once believed only a physical person could execute.
We’ve reached the dawn of digital transformation, as AI changes the way people perform their jobs and how prospects find an apartment or condo to rent. Looking towards the future, an AI Leasing Assistant promises to provide properties with an innovative, automated digital solution so they can keep up with both their competition and consumers’ ever-evolving buying behaviors.
PERQ’s byline in the North Virginia Apartment Association’s Monthly Newsletter (February 2021)
For more information and resources about AI Leasing, take a look at some of our blog posts.
Additional Multifamily Resources
- Moving into 2022, consumers have adopted new buying behaviors and expectations. Keep reading for PERQ’s four foundational components to meet your prospects’ demands and digital habits.
- Technology for the multifamily industry has seen a lot of innovation and growth in recent years. PERQ is up to speed, from multi-option tour scheduling to virtual leasing.
- Many property and management companies waste their money producing good digital leads if they don’t have the resources to back them up. With an automated and personalized lead nurture solution, PERQ helps you stop wasting money.
- Virtual leasing became essential in the last year, and the multifamily industry had no choice but to adapt. The advanced AI technology and automation that make closing a deal on a signed lease have become more important than before. Read how PERQ helps with this.