Stop building reports. Start improving results.
Pulse Marketing Intelligence unifies your marketing and lease data, automates reporting, and delivers clear, actionable insights so you know what’s working and where to optimize.
Where marketing performance breaks down
Across multifamily, teams spend heavily to drive traffic to their websites. The
problem is that owned marketing channels are rarely built to work together. The
wrong traffic comes in, too little of it converts, and there’s no clear connection
between marketing activity and leases. So teams compensate—relying on expensive third-party lead sources and reacting to shortfalls after they happen,
instead of fixing the system driving them. See what’s really driving multifamily marketing performance.
Break down a clearer way forward
Pulse Marketing Intelligence replaces fragmented data, manual reporting, and disconnected dashboards with a unified operational hub that brings together and analyzes your marketing and lease data.
It gives you a clear view of what’s happening across your portfolio so you can automate reporting, understand what’s driving results, and take action with confidence.
How Pulse Marketing Intelligence works
Pulse Marketing Intelligence connects your data, reporting, and insights so you can understand and act on performance with clarity.
Unify your data
Bring together marketing and lease data from all your platforms, channels, and systems into a single source of truth for analysis and action
See the full picture
Connect the entire funnel—from impressions to lease outcomes—so you can clearly understand how every channel and community is performing.
Surface insights automatically
Use AI-powered analysis to highlight trends, explain performance, and identify where to focus next.
Automate and share reporting
Eliminate manual reporting by automating stakeholder-ready reports that keep everyone informed and aligned.
What unified data looks like in practice
Hours spent reconciling data. Time better spent acting on it.
Unified data
Pulse Marketing Intelligence creates a unified marketing source of truth by connecting PERQ-native data with 100+ external systems. By standardizing and reconciling that data, it eliminates inconsistencies and gives teams a reliable foundation for understanding performance across every community and the entire portfolio.
Performance dashboards
AI-Powered insights
Pulse Marketing Intelligence continuously analyzes performance data to uncover patterns, explain changes, and prioritize opportunities. Instead of relying on manual interpretation, teams get clear guidance on where to focus and how to improve results, in return, helping them move faster and make more confident decisions.
Automated reporting
PERQ replaces fragmented marketing efforts with a system designed to drive leases. By unifying and connecting your owned marketing channels, everything works together to attract the right traffic, convert more qualified leads, and connect performance directly to lease outcomes. Each lead interaction improves the next and results compound across your portfolio.
Built for operators and the teams that manage them
Ready to drive more leases
Request a demo to see how PERQ helps you generate more qualified demand, convert more traffic, and understand exactly what’s driving leases across your portfolio.
Before Pulse Marketing Intelligence, we spent hours pulling spend data and trying to align it with performance reports. Now, we can see what's driving results in real time, allowing us to invest smarter and give performance visibility to our property, executive, and asset management teams.
Article Student Living VP of Marketing and Communications