How to Run a Co-op Campaign: Planning1 min read

Felicia Savage Administrator
Felicia Savage is a Content Marketing Specialist and Online Community Builder at PERQ, an engagement technology company that focuses on helping brands generate excitement, educate their consumers, and provide shopping assistance to their consumers using interactive experiences. Follow her @KittyHasFleaz!

Earlier this month, we learned what co-op advertising was and why it was important to your dealership. Now, our own Jackie Newnam is here to go over the planning stages in Part I of a our 3-part series, “How to Run a Co-op Campaign.”

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