Bridge The Technology Gap With AI Automation

Bridge The Technology Gap With AI Automation

Never before, in the history of computer technology, has the business world witnessed such a rapid evolution and widespread adoption of digital innovations as we’ve experienced since the COVID-19 pandemic began. With many majority of property management employees and prospects suddenly stuck at home for months at a time, multifamily companies scrambled to find ways to automate aspects of the touring and leasing process they once believed only a physical person could execute.

We’ve reached the dawn of digital transformation, as AI changes the way people perform their jobs and how prospects find an apartment or condo to rent. Looking towards the future, an AI Leasing Assistant promises to provide properties with an innovative, automated digital solution so they can keep up with both their competition and consumers’ ever-evolving buying behaviors.

 

PERQ’s byline in the North Virginia Apartment Association’s Monthly Newsletter (February 2021)

 

Power Pro Announces Partnership with PERQ

Power Pro Announces Partnership with PERQ

Power Pro Leasing (Power Pro), the best-in-class mobile leasing app for apartment operators, today announced a partnership and integration with PERQ, the maker of an artificial intelligence-driven digital marketing platform that engages and captures critical prospect data through a community website. The integration between the two platforms will further drive leads and improve community tour conversion.

 

As a result of the partnership, when a prospective renter schedules a property tour through PERQ’s website solution, the information will be seamlessly fed into Power Pro. The integration benefits both prospects and leasing associates by ensuring a community receives the tour booking selected by the prospect, be it self-guided, video or an in-person, associate-led visit, and enables the leasing associate to create the right experience.

 

“Our new partnership with Power Pro Leasing brings value to both property managers and consumers,” said PERQ Co-Founder Scott Hill. “Power Pro Leasing’s software combined with PERQ’s Multi-Option Tour Scheduler allows consumers to schedule and experience virtual tours of properties seamlessly and gives leasing agents additional tools to close the deal during a difficult time.”

 

The Power Pro mobile app allows leasing associates to perform all of the critical leasing tasks and gather needed information from a prospect from anywhere. Through Power Pro, leasing associates can execute live Zoom tours or record and send personalized video tours to prospects. Power Pro also offers self-guided-tour technology to apartment communities. Taken together, Power Pro’s solutions reflect the company’s Tour Your Way philosophy. Power Pro’s goal is to give teams options so they can create the best leasing experience possible while giving prospects the exact experience they desire.

 

“At Power Pro, we care passionately about integrating with other supplier partners to create great experiences for our customers,” said Karen Gladney, co-founder of Power Pro. “When we create great experiences for our customers, they, in turn, are able to provide best-in-class experiences for their prospective residents. That’s why we’re so excited to partner with PERQ. They truly are a first-class supplier partner.”

 

The Power Pro leasing app unchains leasing associates from their desks so they can create a comfortable, personalized leasing experience to drive prospect engagement throughout the apartment shopping process and the property tour – even over a Zoom call. When in-person community visits are an option, the app enables associates to talk with prospects and get information from them while anywhere on the property, whether sitting in a comfortable courtyard or walking through an apartment home. And regardless of what form a tour takes, Power Pro allows associates to send prospects a Personal Tour Summary e-brochure afterwards. The brochure is a lightweight quick link for prospects to open and see the apartments they’re interested in, access personal quotes for those apartments and see any virtual or custom videos made for them.

 

Power Pro’s solutions fully integrate with major property, revenue, and lead management software platforms, including RealPage’s OneSite, ILM, Yardi’s RENTCafé, Yieldstar and LRO.

 

About Power Pro Leasing

 

Greenwood Village, Colo.-based Power Pro Leasing’s iPad-based software technology enhances consumers’ apartment search and leasing experience while at the same time enabling the leasing professional to become more efficient in the leasing and management processes. Predicated on customer-centric needs, the program is designed to raise closing ratios and increase leases for everyone from the greenest to the most senior leasing professionals. When integrated with an apartment community’s property management software, Power Pro enables single-entry data and real-time information. This means properties make more money through more leases and increased efficiencies.

 

About PERQ

 

PERQ, a marketing technology company founded in 2001, empowers businesses and the online consumer experience through innovative solutions powered by artificial intelligence. More than 1,500 businesses in the multifamily, home furnishings and auto retailing industries leverage the PERQ Marketing Cloud and technology to give them more visibility into their digital marketing efforts and sales.

 

Media Contact:    

 

Marlena DeFalco

LinnellTaylor Marketing

Marlena@linnelltaylor.com

303.682.3943

2020 Best Tech Startups in Indianapolis

2020 Best Tech Startups in Indianapolis

PERQ makes The Tech Tribune’s 2020 Best Tech Startups in Indianapolis. The Tech Tribune factored in revenue potential, leadership team, brand/product traction, and competitive landscape when deciding which tech startups would make the list. From a fun and casual company culture to the cross departmental mindset, it’s no wonder that PERQ is still thriving today.

 

Read about PERQ and the other Indy Tech companies here: 20 Best Tech Startups in Indianapolis. 

 

 

Power Pro Leasing Press Release: Power Pro Announces Partnership with PERQ

Power Pro Leasing Press Release: Power Pro Announces Partnership with PERQ

Power Pro Leasing (Power Pro), the best-in-class mobile leasing app for apartment operators, today announced a partnership and integration with PERQ, the maker of an artificial intelligence-driven digital marketing platform that engages and captures critical prospect data through a community website. The integration between the two platforms will further drive leads and improve community tour conversion.

 

“Our new partnership with Power Pro Leasing brings value to both property managers and consumers,” said PERQ Co-Founder Scott Hill. “Power Pro Leasing’s software combined with PERQ’s Multi-Option Tour Scheduler allows consumers to schedule and experience virtual tours of properties seamlessly and gives leasing agents additional tools to close the deal during a difficult time.”

Read the full press release: “Power. Pro Leasing Announces Partnership with PERQ” 

 

 

PERQ Leads Multifamily Industry With Software Accessible to Those With Disabilities

PERQ Leads Multifamily Industry With Software Accessible to Those With Disabilities

 

PERQ announces that its multifamily software is now accessible by those with disabilities. PERQ recently met all of the Web Content Accessibility Guidelines (WCAG) 2.1 Level A and AA through WebAIM, an independent authority in web accessibility. The certification confirms that PERQ’s multifamily software can be easily reached, entered, and navigated by people with disabilities, including visual, motor, auditory or cognitive.

 

About 13 percent of people in the United States live with some sort of disability. Making sure that we can provide them with the same user experience as those without is incredibly important,” said Curt Knapp, PERQ Executive Vice President of Technology. “While this wasn’t a small project, we felt extremely passionate about investing our resources into making this happen. It was the right thing to do.” 

 

Read the Full Article here: PERQ Leads Multifamily Industry With Software Accessible to Those With Disabilities.

 

Woman Wins $25K in Sweepstakes Sponsored by PERQ

Woman Wins $25K in Sweepstakes Sponsored by PERQ

Gayle Elliott is thrilled to be named the winner of the $25,000 FATWIN Sweepstakes sponsored by PERQ. Elliott of Gladys, Virginia, was presented with a ceremonial check at Schewels Home on March 4. She was randomly selected from a pool of nearly 996,000 people who registered for the sweepstakes in 2019 on websites that leverage PERQ software. The clients, like Schewels, use PERQ to improve the consumer shopping experience online.

 

Photos by Scott Allen | Matt Schewel of Schewels Home (left) and Zach Naylor-Cook, a client success manager at PERQ (far right), presented Gayle Elliott with the $25K check in Lynchburg, Virginia. Gayle’s daughter Britny Clark joined her to celebrate.  

 

How Elliott Won

 

Gayle says she’s been shopping at Schewels for years, buying a swivel chair most recently, and fell in love with a tall table on the store’s website. During her website visit, Gayle clicked on a link to enter the FATWIN sweepstakes and entered her information.

 

“I got one email and a few phone calls to say I’d won,” Gayle says. “First, I thought this is a scam. Things like this don’t happen to me. I called the store and said that I was getting calls from this lady saying I won this sweepstake. The woman who answered told me to hold and a man got on the phone. When I started to explain why I was calling, he stopped me and said ‘Are you Gayle Elliott? Congratulations, you won!’”

 

Matt Schewel, director of store operations at Schewels, says this is a great moment for the business. Schewels Home was founded in 1897 and has been owned by the family for five generations. “We’re so excited for Gayle and for our whole company to be part of this life-changing event,” Schewel says.

 

“I went from thinking this couldn’t be real to ‘this really is real!’” Gayle adds. “I’m very excited and very thankful for this opportunity.”

 

Plans for the Sweepstakes Money

 

Gayle says she plans to buy a Zero-Turn lawnmower, a new clothes dryer and the table she had been eyeing on Schewels’ website. “I kicked myself for not getting it,” she says. She expects some of the money to go toward her daughter Britny Clark’s wedding.

 

Gayle has this advice for anyone asked to enter a sweepstakes when visiting a website. “I can tell you I’ve never won anything like this before, but I kept putting in for them,” she says. “Keep doing it! There is that one chance of winning and it could be you, so just fill it out!”