Blog Mention: How a Brand Launch can Help Grow a Community

By: Muhammad Yasin

Scott Hill and Andy Medley, who together founded PERQ as CIK enterprises in the early 2000’s, recently took to the Verge Pitch Night stage to launch their new brand, PERQ, and marketing technology platform, PERQ Online Guided Shopping. And while some founders might shy away from sharing too many tricks of the trade when there are cameras rolling, Hill and Medley divulged many of their secrets for success in front of 500 entrepreneurs, developers, designers, marketers, investors and startup enthusiasts (and a few cameras).

Read the full article on the Verge blog.