How Al Willeford Crushed Their First Multi-Channel Campaign

By: Felicia Savage

Back in December 2014, Portland, TX based dealership, Al Willeford Chevrolet ran their first multi-channel campaign using: direct mail, targeted display, text-to-enter and banner ads to promote their “Deck the Halls” sales event. Check out this awesome video to learn how Al Willeford Chevrolet managed to run such a successful campaign!

Your dealership can have this type of success! Visit or call a PERQ rep (800.873.3117) to learn how you can get more Ups in your store and sell more cars!