New Company, New Brand, Same Stage

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This November, we’re hosting the official PERQ launch at our office in Indianapolis. This launch party will showcase our revamped office and give us the opportunity to talk about our journey as a company. One aspect we’re really excited about is our opportunity to host our very first Verge event.

For those of you that may be unfamiliar with Verge, it is one of the largest meet ups for entrepreneurs in the Midwest. At over 2,000 members, Verge has become a staple in the Indianapolis community. What many don’t realize, however, is that Verge has also been a staple in the world of PERQ and its employees for years. A brief timeline: (more…)

Don’t Hide in the Bushes: How to Use Direct Mail to Target Millennials

People love talking about Millennials, and as a member of the “me, me, me” generation, I can tell you that we really don’t mind all the attention. What many marketers don’t get, however, is how to target us as consumers.

 

Millennials are the most tech-savvy generation in history. We are also notoriously self-obsessed. “I know!” says the marketer, “We’ll show them banner ads of those clothes they abandoned in their Amazon cart!”

 

“What do you mean they find it creepy?” (more…)

Press Coverage: PERQ debuts marketing technology, expands into Canadian market

PERQ, a measured marketing software and services company, has announced its new software— a marketing technology platform which helps businesses drive web and in-store traffic through gaming, contests and prize redemption.

 

PERQ’s software entices consumers to save money, win prizes and be entertained with high-quality, business-branded games that offer incentivized promotions online and in stores. Businesses are able to use the platform to acquire new customers, generate leads, and track immediate results through its analytical dashboard interface.

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