What’s in the guide?
This 10-step guide provides the tips you need to collect more leads through your dealership website, build better customer relationships and sell more cars. Read on to get more traffic and more leads by learning to optimize your dealership website for conversion.
With U.S. car sales recently hitting 17.47 million, there’s no question that it’s a good time to be in the automotive industry. Experts are now predicting the upward trend won’t let up anytime soon. All great news. But is your dealership making the most of that growth? Getting more sales?
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16 pages (20 min. read)
Russ Chandler is the Product Manager behind PERQ's highly innovative dealership website conversion software suite. With over a decade of experience in the auto industry as a dealer, he has seen firsthand the problems dealerships face everyday as they try to optimize dealership website lead capture. Russ combines this expertise with powerful technology, providing PERQ's clients an increased response and conversion on their marketing.
ABOUT THE AUTHOR, RUSS CHANDLER
FULL CHAPTER LIST
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Here's the complete dealership website lead capture optimization chapter list. Don't miss out on this awesome content.
Understand the basics
Figure out where you are.
Get into the buyer's mind
Redesign your website... if necessary
Build your credibility
Customize lead capture forms
Be transparent & provide value
Start lead scoring
Got leads? Now what?
Copyright 2016 PERQ
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